I am a creative leader who helps brands and products disrupt, expand, and rethink how they work in the digital and physical worlds. Yes, Cobra is my real name.


I started my professional career working for interactive agencies like Juxt Interactive and Odopod, online media startups such as Learn2 and Mondo Media, as well as larger agencies including McCann, Goodby, and Hill & Knowlton.

I currently run my own agency, Hello Cobra, which has allowed me the opportunity to wear many hats. As a creative leader, I’ve partnered with brands including Clif Bar, Method, Live Nation, Chevrolet, Walmart, Luna Bar, YouTube, Google, Asics, Guittard Chocolate, Basecamp Fitness, Intel, and many more. In my career, I've found the greatest rewards are in creating experiences that activate and engage people in the digital and physical world.

Even when I’m not working, I am constantly feeding my habit of making. Whether it’s making fun costumes for my kids, music videos, making noise in underground clubs, disgracing Beatles songs in large venues, prototyping new brands, or scoring podcasts, I am always looking for new creative challenges.

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